A website banner generally refers to an advertising insert into an informative website. They can be static or animated and be an addition to your own website or be placed on other websites as an instant llink to your website. In other words website banners are mostly used for advertising purposes. They are condensed advertising mediums with a very prominent design type. That of come and take a closer look.
The feature of displaying your advertising banner on someone else’s website has been developed in the hopes of creating stronger awareness of your company and its products in both the original target market as well as infiltrating new market options. Website banner advertising is the effort of going out there and seeing every single person as a potential buyer/ client exploring strange and new exposure avenues.
Still confused? Let’s look at an example. Say for instance your company specializes in the making of baby’s shoes. An extreme sport website is selling website banner space. They have a visitors log book of 10 000 hits per month on their website. Although extreme sport may not have that much to do with baby shoes it would still be a good proposition to place a website banner advertisement on this site as it generates a possible client base of 10 000 people per month. Although the real figures will not really match a 100% exposure to business market. But the bigger the exposure the better change you have to maximize such an opportunity.
Electronic banners along with banner design will thus be used in exactly the same fashion as normal printed banners and is seen as a marketing tool generated to reach the masses. What does you electronic banner say to your clients and advertisers? Is it time to contact that professional design and media house.
If you’re planning to spend on online advertising now or in the near future, you’re not alone as this emerging medium is slowly but surely catching up with traditional media sources as it offers unprecedented control in targeting your exact audience demography in a personalised & cost effective with instantaneous results.
The usage of Internet is ever increasing in Dubai , UAE; therefore the advertisement placed on Internet in the
shape of eBanners is a very good source of marketing as they are comparatively much less expensive & very effective as compared to the increasing cost of advertisement in Dubai . To that end, we:
Design eBanners of different styles/sizes i.e. Transition ad, Leader board, Skyscraper, Eye blaster, Showcase, Half Banner, Super banner etc. to cater to different requirements, i.e. performance oriented clickable eBanners; brand identity eBanners and/or promotion eBanners.
Provide tools for ad delivery, geographical targeting, revenue generation, live statistics and real time reporting.